PARTNER FEATURE: With showrooms closed by repeated lockdowns, customers on the hunt for a new or used vehicle had no choice but to use digital channels to explore potential purchases. The change in behaviour that was brought about by necessity has now become deeply ingrained, and many retail outlets report that ever-greater numbers of customers […]
Partner feature: As showrooms reopened in early summer we saw a surge in pent-up demand. However, the semiconductor shortage and Covid-19 related production and logistical issues have resulted in lean new-car supply.
As the lack of new stock drives up the price of used vehicles, buyer behaviour is changing once again. A recent report from eBay Motors found that people spend more time researching a car purchase online and use more search platforms than before the pandemic. Buyers spend an average of six weeks looking for the […]
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