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The new way that you need to qualify customers
02 Dec 2021Mark Fennelly, ASE’s head of global consulting, says that customers’ online experiences over the last two years means that sales teams need to adapt their early qualifying questions.
Why you shouldn’t offer to get a customer the car they say they want
25 Nov 2021The single statement “No, but I can get you one” when a customer asks for a vehicle you don’t have in stock is one that costs more money than almost anything that a retailer can do, says US-based trainer Joe Verde. This is for two key reasons.
Why now is the perfect time to change your sales approach
25 Nov 2021While cars are selling easily and stock is hard to come by, retailers need to use their time wisely, says Robin Luscombe, owner of Luscombe Motors.
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