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Issue 116
Why a good first impression puts PMB on the right track
29 Jan 2025By John Challen Paul Marsh and Matt Betts learned a lot about retailing from their time working at Snows on the south coast. But, as well finding out what to do to make a success of a business, they also realised the potential pitfalls and the mistakes that are made along the way. So, when […]
How to re-train retailer staff to raise revenues
29 Jan 2025Recent years has seen a growing importance in the role of the service department within retailers. As customers can often delay their purchases – and retailers work to increase their profitability on new and used sales – service appointments have become a strategic touchpoint with prospective customers. When combined with the right tools and process, […]
Eight steps to help retailers drive up EV sales
29 Jan 2025By Fraser Brown, founder and managing director, MotorVise Spending significant amounts on marketing electric vehicles (EVs) will yield little return unless retailers address a fundamental issue: appealing to the 80% of potential customers who do not currently see themselves as EV drivers. Without this shift, marketing campaigns risk targeting only a fraction of the market, […]
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