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‘Vietnam’s Tesla’ targets the UK and European markets

29 Oct 2021

Vinfast, the pure electric brand from Vietnam, is expanding into Europe and is targeting the UK in the coming years.

Ineos aims for farmers with ‘simple’ retail approach

29 Oct 2021

Ineos is targeting agricultural specialists for its forthcoming Grenadier 4×4 with many of its 23-strong retailer network more likely to sell farm machinery than high-end SUVs.

Citroen sees interest surge in Ami – the car priced to rival a mobile phone

29 Oct 2021

Citroen’s new city-focused, low-priced Ami electric car brings about a new brand development opportunity on which the company hopes to capitalise when it arrives in spring 2022.

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