The automotive retail landscape is undergoing a period of major change with the arrival of automotive brands who are looking to break into a market that has been dominated by legacy manufacturers. It is well-publicised that Chinese OEMs are coming in big numbers, but what does that mean for the market in general and also […]
Article author: Raphael Millin Position: CEO, Localise Google Business Profile (GBP) is a powerful tool for unlocking hidden revenue streams, yet many retailers barely scratch the surface of its potential. By fully optimising their GBP, dealerships can boost search rankings, build trust with potential customers and drive more foot traffic – leading to exceptional growth […]
Article author: Debbie McKay Position: commercial director motor sales, MotoNovo Finance In the face of a rapidly changing retailer profit model at MotoNovo, our commitment to long-term relationships with retailers continues to lead to great dialogues with them about how to embrace the evolving landscape. The recent re-emergence of negative equity – and the challenge of […]
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